Whether you choose to go for large signs or a small ones, it is important for it to be visible for the audience that is expected to pass by it. The purpose will be entirely defeated if your signage fails to be visible enough as this way it won’t communicate the message to the traffic. In this post, we have discussed a few ways that add to the visibility of signs.
Letter Size and Color
We cannot ignore the fact that the font size and color have a huge role to play in outdoor signs. If you are going for a billboard, it is important that the letter size is large enough to be easily interpreted for the people sitting in their cars. More than that, the size won’t matter if the font color is not good enough. You cannot use a light colored font with a light background due to visibility issues.
The visibility of what’s written on the signs is largely affected by the location you choose for the signboard. It is extremely important to take the angle into account. Experts suggest that boards that are placed perpendicular to the walkways tend to be easily visible, especially, if the signage is not too big.
The large font and bright color fail to do their magic if the lighting conditions are poor. At night, all boards are generally visible due to the lighting around them, otherwise, they would have been barely visible to the commuters. We do not recommend you to have the lights placed directly over the bright letters. If the area is already great with lights then we suggest you go for fonts that are on the darker side of the color palette.
By following these tricks, we are sure you can achieve a lot with your signage.